AI Marketing Tools Every Marketer Should Know in 2024
Boosted Build
Top 7 AI Tools Every Marketer Should Know in 2024
The marketing landscape is evolving at blazing speed. Artificial intelligence (AI)has become the mainstream, it’s an unstoppable power transforming the way brands engage with customers and win their trust. Marketers who leverage AI tools secure a substantial edge in crafting personalized experiences, automating tasks, and surpassing expectations. But with a surging number of AI marketing tools available, choosing the right ones can be dazzling.
Here at Boosted Build, we’re passionate about helping businesses prosper in the AI era. In this blog post, we’ll probe the top 7 AI marketing tools every marketer should know in 2024:
1. Content Creation Titans:
Jasper (formerly Jarvis):
This AI writing assistant supports us to generate a range of content types, from blog posts and social media captions to product details and website copy. Jasper excels at brainstorming ideas, surpassing writer’s block, and creating engaging content in diverse tones and writing styles.
Copy.ai:
Another popular yet effective AI copy writing tool, Copy.ai offers a user-center control-panel and a wide range of layouts for creating marketing copy, website content, and even sales letters. It’s a great choice for marketers looking for a fast and easy way to generate premium content.
2. SEO Optimisation & Content Insights:
Surfer SEO:
This AI-powered tool goes beyond traditional keyword research. Surfer examines your content and competitor content, providing data-driven insights on search query objective, clarity, and topical authority. This helps you enhance your content for search engines and improve unpaid results and drive organic ranking.
MarketMuse:
Similar to Surfer SEO, MarketMuse uses AI to analyse content and identify missing information and optimisation market niches. It also offers suggestions for improving content precision, relevance, and authority, confirming your content competes effectively in search results.
3. Social Media Management & Customer Interaction:
Social bakers:
This AI-powered social media management platform offers holistic tools for scheduling posts, examining audience demographics, and tracking ads campaign performance. Social bakers’ AI features include emotional analysis, helping you understand audience perception and optimise your social media strategy.
Brandwatch:
Moreover, this social listening platform utilises AI to observe brand references across social media platforms and online communities. In addition, Brandwatch delivers insights into brand sentiment, competitor analysis, and evolving trends, allowing you to polish your social media messaging and engage with your audience more productively.
4. Marketing Automation & Personalization:
Albert.ai:
In addition, this AI-powered marketing automation platform helps personalise marketing campaigns across various marketing platforms, including email, social media, and visual advertising. Moreover, Albert uses AI to analyse customer insights and predict individual needs, facilitating you to convey highly targeted and relevant content timely.
The AI Marketing Toolkit: Choosing the Right Tool
The rise of AI marketing tools is a game-changer but choosing the right ones according to your perceptions demands a deep knowledge and in-depth analysis. Here are some key points to take in account:
Your Marketing Goals:
Determine your primary marketing goals and then make a strategy– is it content creation, SEO optimisation, social media engagement, or marketing automation? So, choose tools that conforms with your targeted outcomes.
Budget:
So far,AI marketing tools come with varying pricing models. Consequently, your budget and rank tools that offer the most considerable value for your investment.
Ease of Use:
Some AI marketing tools are more straightforward than others. Choose tools that are intuitive and easy to merge into your existing marketing process.
Conclusion: Embrace AI and Transform Your Marketing
So, by integrating AI marketing tools into your strategy, you can empower enhanced productivity, personalization, and campaign performance. Eventually from formulating persuasive content to optimising for search engines and personalising social media engagement, AI authorises you to deliver a more relevant and effective customer experience.
Eventually, here at Boosted Build, our unit of AI and marketing professionals can help you traverse the constantly changing marketing landscape.Let’s power up your marketing with AI. So, contact us today and get started on your AI marketing journey as limited consultations are available!